go2® provides technologies and solutions designed to make all location-based services, however and wherever delivered, more timely, comprehensive, and easier to use. The go2 Local Business Registryâ„¢ enables a new category of real-time, location-based directory and information applications and services. The Local Business Registry provides merchants a universal clearinghouse that gives them a single point to enter and update extremely detailed information about their retail locations, products and services and provide it to any electronic directory application or service.
go2 recently entered into a five year strategic alliance through which VeriSign, Inc. will provide services and infrastructure to enhance and scale the go2 Local Business Registry. The Local Business Registry helps merchants increase their in-store traffic, sales, customer satisfaction and loyalty by allowing users to quickly and easily find virtually any information provided by the merchant. Information included in the go2 Local Business Registry includes merchant-selected product and service categories, products and brands carried, daily store hours, customized "last 100 feet" turn-by-turn directions and parking suggestions, and daily specials, coupons and discounts. The Local Business Registry will also support several free-text messages and more than 40 other highly specified data fields.
go2 is a pioneer in location-based services, having launched the world's first wireless location-based directory in 1999. go2 is now the most widely used mobile location-based directory and information service in the United States, with prominent placement on virtually every major North American wireless carrier, including Verizon Wireless, AT&T, Sprint, Cingular, Bell Mobility, Telus/Clearnet and Nextel. The award-winning suite of go2 location-based directory applications is available to users online and through web-enabled wireless devices, including cell phones, PDAs and pagers.
go2 has a five-year strategic alliance with Coca-Cola of North America designed to encourage dining and entertainment establishments serving Coca-Cola products to register in the go2 Local Business Registry. The go2 current customer list includes dozens of marquee, multi-location retail brands, such as Blimpie, Burger King, Carl's Jr., House of Blues, Howard Johnson, Jiffy Lube, Johnny Rockets, McDonald's, Ramada, and Subway.
go2®, the go2 logo and the family of go2 marks, and Local Business Registry are registered trademarks or trademarks of go2 Systems, Inc. go2 has received several U.S. patents and has various patents pending on the go2 Local Business Registryâ„¢ and related technologies.
go2 Systems, Inc., which is privately held, was established in 1995 and is headquartered in Irvine, California.